Introduction
Measuring Customer Satisfaction (CSAT) is critical for identifying pain points, enhancing customer experiences, and boosting brand loyalty. With the right CSAT tool, businesses can gather actionable feedback and drive impactful improvements.
In this blog, we compare the top 5 CSAT tools in India for 2025, examining their key features, pricing, and best use cases.
1. Zykrr
Overview:
Zykrr is a comprehensive Customer Experience Management (CXM) platform that includes robust CSAT measurement capabilities, multi-channel survey distribution, and real-time analytics.
Key Features:
- 1. Automated CSAT surveys via email, SMS, and web
2. Real-time CSAT dashboards and sentiment analysis
3. Closed-loop feedback management to resolve issues swiftly
4. Customizable templates for various touchpoints (support, purchase, onboarding)
Best For: Mid-sized to large enterprises across B2B and B2C businesses
Pricing: Request a demo to learn about Zykrr’s tailored pricing options.
Request a Demo of Zykrr CSAT Solution
2. SurveySensum
Overview:
SurveySensum offers easy-to-use CSAT survey templates and analytics designed for small to mid-sized businesses.
Key Features:
- 1. Ready-to-use CSAT survey templates
2. Multi-channel survey deployment (email, web, app)
3. AI-driven text analysis for open-ended responses
4. NPS and CES integration
Best For: Startups and growing businesses seeking affordable, easy-to-use CSAT tools.
Pricing: Starts at INR 2,500/month.
3. Qualtrics CX
Overview:
Qualtrics is a global leader in customer experience management, offering enterprise-grade CSAT measurement and advanced analytics.
Key Features:
- 1. AI-powered survey customization
2. Predictive CSAT analytics and churn forecasting
3. Industry benchmarking reports
4. Multi-language support
Best For: Large enterprises looking for sophisticated analytics and predictive capabilities.
Pricing: Custom pricing based on the scope of implementation.
4. LitmusWorld
Overview:
LitmusWorld is an India-focused CSAT solution that enables brands to collect, analyze, and act on customer feedback.
Key Features:
- 1. Automated CSAT surveys
2. Location-based feedback collection (ideal for retail chains)
3. Data visualization dashboards
4. Employee feedback integration
Best For: Retail and service-based businesses looking for localized insights.
Pricing: Starting at INR 3,000/month.
5. Numr CX
Overview:
Numr CX provides end-to-end CSAT measurement tools with a focus on actionable insights and quick reporting.
Key Features:
- 1. CSAT, NPS, and CES survey capabilities
2. Sentiment analysis of text responses
3. Real-time alerts for negative feedback
4. Cross-channel feedback tracking
Best For: Companies seeking a cost-effective, all-in-one feedback management tool.
Pricing: INR 2,000/month for basic plan.
How to Choose the Right CSAT Tool for Your Business
When selecting a CSAT tool, consider the following:
- 1. Scalability: Does the tool grow with your business?
2. Integration: Can it connect with CRM systems or CXM platforms?
3. Reporting: Are analytics dashboards easy to navigate?
4. Customization: Can you personalize surveys based on customer touchpoints?
For businesses seeking multi-channel feedback collection, real-time alerts, and closed-loop feedback, Zykrr offers a comprehensive CSAT solution designed for the Indian market.
Request a Demo of Zykrr CSAT Solution
Frequently
Asked Questions
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Which CSAT tool is best for small businesses in India?
SurveySensum is affordable and easy to implement, making it ideal for small to mid-sized businesses.
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Can Zykrr handle multi-channel CSAT surveys?
Yes, Zykrr enables CSAT surveys via email, SMS, and web, with automated alerts for negative feedback.
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What is the cost of Qualtrics CX for CSAT surveys?
Qualtrics offers custom pricing based on features and enterprise size. Contact them for a tailored quote.
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Is there a free CSAT tool available?
SurveySensum and Numr CX both offer limited free plans, but advanced features require a paid subscription.
